Why You Should Always Check Your Website on Mobile Devices

Mobile devices are everywhere. According to Statista, there were over 3.8 billion smartphone users in the world in 2021, and this number is expected to grow to 4.3 billion by 2023. That means more than half of the global population owns a smartphone, and many use it to browse the web.

If you have a website, whether it’s for your business, your blog, or your personal brand, you need to make sure that it looks good and works well on mobile devices. Otherwise, you could lose a huge chunk of potential customers, readers, or followers.

What is Responsive Web Design?

Responsive web design is a technique that allows websites to adapt to different screen sizes and orientations. It means that your website will automatically adjust its layout, content, and functionality to fit the device your visitors are using, whether it’s a desktop, a laptop, a tablet, or a smartphone.

Responsive web design has many benefits, such as:

  • Improving user experience and satisfaction
  • Increasing engagement and retention
  • Boosting SEO and ranking
  • Reducing bounce rate and cart abandonment
  • Saving time and money on development and maintenance

How to Check Your Website on Mobile Devices

Fortunately, most modern web platforms, such as Shopify and WordPress, offer responsive themes designed to work well on mobile devices. However, that doesn’t mean you can just set it and forget it. You still need to check your website on mobile devices regularly, especially after you make any changes or updates to the front end of your website.

Why? Because sometimes, things can go wrong. For example, you might install a widget, such as a chatbot, a pop-up, or a social media feed, that interferes with your website’s layout or functionality on mobile devices. This can result in a poor user experience, such as:

  • Content being cut off or overlapping
  • Buttons or links being hidden or unclickable
  • Forms or fields being inaccessible or unusable
  • Images or videos being distorted or slow to load
  • Navigation or menus are confusing or hard to find

These issues can frustrate your visitors and make them leave your website without taking any action, such as buying your products, subscribing to your newsletter, or contacting you. This can hurt your conversion rate, your revenue, and your reputation.

To avoid these problems, you need to test your website on mobile devices frequently and thoroughly. Here are some ways to do that:

  • Use your own devices. The simplest way to check your website on mobile devices is to use the ones you own or can access. Try to use different types of devices, such as smartphones and tablets, and different operating systems, such as iOS and Android. Browse your website as a visitor would, and pay attention to how it looks and behaves on each device.
  • Use browser tools. Another way to check your website on mobile devices is to use the tools built into your web browser. For example, Google Chrome has a device mode lets you simulate how your website will appear on various devices and screen sizes. You can also use the developer tools to inspect and debug your website’s code and performance on mobile devices.
  • Use online tools. A third way to check your website on mobile devices is to use online tools to help you test and optimize your website. For example, Google has a mobile-friendly test that can analyze your website and give you feedback on improving it for mobile users. You can also use tools like BrowserStack or Responsinator to see how your website looks on different devices and browsers.

Conclusion

Checking your website on mobile devices is not optional. It’s essential. Mobile devices are the dominant way that people access the web, and you need to make sure that your website delivers a great experience to them. Otherwise, you could be missing out on a lot of opportunities and revenue.

By using responsive web design and testing your website on mobile devices regularly, you can ensure that your website is ready for the mobile era. You can also improve your user experience, your SEO, your conversion rate, and your bottom line.

So, don’t wait. Check your website on mobile devices today, and see how it can make a difference for your online presence.