by markpoppen | Oct 2, 2025 | Digital Marketing
Here’s the bottom line: if you’re running ads for your contracting business and sending people to your regular website, you’re leaving serious money on the table. Landing pages convert 2x better than regular websites when it comes to turning visitors...
by markpoppen | Sep 28, 2025 | Business
Instagram isn’t just for pets, food, and fitness posts. It’s a smart and affordable way to show off roofing jobs, connect with locals, and build your name in town. Whether you’re working on shingle repairs or new metal installs, every finished project is a chance to...
by markpoppen | Sep 21, 2025 | Business
Winter can feel like a slow season for renovation businesses, but that doesn’t mean your marketing should go quiet. While the ground might be frozen and outdoor jobs shift gears, it’s the perfect time to focus on strategies that keep your phones ringing and your brand...
by markpoppen | Sep 14, 2025 | Business
Every roofer knows the feeling. One week your phone won’t stop ringing, the next it goes quiet. These slow patches happen for different reasons. It could be weather changes, the end of busy season, or just fewer homeowners needing urgent work. Whatever the reason, a...
by markpoppen | Sep 9, 2025 | Digital Marketing
Fall is one of the busiest times of year for home renovation companies. Homeowners are looking to button things up before winter hits, so it’s often a rush of quotes, invoices, and project deadlines. But if your website isn’t doing its part, you could be missing...