Are you innovating?

Are you innovating?

by | Apr 4, 2025 | Business, Digital Marketing

I’m having a casual chat with a client right now about the good ol’ days of Blackberry’s physical keyboards on phones. The reason BB phones went out of business wasn’t because their product sucked. It was great, in fact. They just made it a...
Quit talking about yourself!

Quit talking about yourself!

by | Apr 2, 2025 | Business, Digital Marketing

I see so many companies always talking about themselves, what they do, and why they think they’re the best at what they do. “X years of experience!””Excellent customer service!” Sure, but I’ve hired people with years of experience...
How much does it cost?

How much does it cost?

by | Mar 19, 2025 | Business

When people shop around for a service, what do they focus on? Is it the price? More often than not, potential clients get fixated on “How much is this going to cost?” instead of “How much will this save me?”. It’s up to you, as a business...
What can you learn from big brands?

What can you learn from big brands?

by | Mar 11, 2025 | Business

What do Red Bull, Coca Cola, Nike, Apple and Chevrolet have in common? They don’t stop advertising because they’re busy! I see many business owners advertise only when they’re not busy to attract more clients. Then, when they do, they turn off the...