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Google, Facebook, or SEO? A Straight-Talk Guide for Contractors

Google, Facebook, or SEO? A Straight-Talk Guide for Contractors

by markpoppen | Feb 5, 2026 | Business

Let’s be honest, every marketing “expert” you’ve talked to has told you something different about where to spend your advertising budget. One guy swears by Google Ads. Another says Facebook is the only platform that matters. Your nephew who...
Stop Chasing Leads: Why an Integrated Contractor Marketing System Keeps Your Schedule Full

Stop Chasing Leads: Why an Integrated Contractor Marketing System Keeps Your Schedule Full

by markpoppen | Feb 5, 2026 | Business

You’ve got a website. You’re running some Google Ads. Maybe you’re posting on Instagram when you remember. You’ve even got a CRM that you swear you’ll actually use one of these days. So why does it still feel like you’re constantly...
Building Trust Online: How Tradespeople Can Stand Out With Reviews, Reputation, and a Pro Website

Building Trust Online: How Tradespeople Can Stand Out With Reviews, Reputation, and a Pro Website

by markpoppen | Jan 8, 2026 | Business

When someone's furnace breaks down in Regina at -30°C, they're not just looking for any contractor, they're looking for someone they can trust to show up, do quality work, and charge a fair price. With over 3.6 million people searching Google for...
From Web Lead to Booked Job: Streamlining the Customer Journey with Your CRM

From Web Lead to Booked Job: Streamlining the Customer Journey with Your CRM

by markpoppen | Dec 18, 2025 | Business

You get a lead through your website at 2 PM on a Tuesday. By the time you call them back Thursday morning, they’ve already booked with someone else. Sound familiar? If you’re a contractor, electrician, plumber, or any trades business in Saskatoon (or...
Digital Marketing for Renovation Contractors: How to Fill Your Schedule With Quality Jobs

Digital Marketing for Renovation Contractors: How to Fill Your Schedule With Quality Jobs

by markpoppen | Dec 4, 2025 | Business

Running a renovation business is tough enough without having to worry about where your next job is coming from. You're skilled at transforming spaces, but marketing? That's a whole different beast. The good news is that digital marketing for renovation...
The Ultimate Guide to Digital Marketing in Saskatoon: SEO, Web Design & Google Ads for Local Businesses

The Ultimate Guide to Digital Marketing in Saskatoon: SEO, Web Design & Google Ads for Local Businesses

by markpoppen | Nov 18, 2025 | Business, Digital Marketing, Lead Generation, SEO

If you’re running a business in Saskatoon, you’re competing in a market where 97% of customers search online before making buying decisions. Whether you run a retail shop, restaurant, fitness studio, clinic, law or accounting firm, or a trades/service...
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Recent Posts

  • Google, Facebook, or SEO? A Straight-Talk Guide for Contractors
  • Stop Chasing Leads: Why an Integrated Contractor Marketing System Keeps Your Schedule Full
  • Benefits of Social Media Marketing for Roofers
  • Beyond the Click: How CRM Automation is the Secret to a Fully Booked Schedule
  • eCommerce Website Design: A Saskatoon Guide

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