Optimize Your Website’s Content For AI

Table of Contents

Content, content, content! Content is king 👑

It’s almost more important than ever before.

We talk about SEO (Search Engine Optimization), where we update your website and make sure it shows up on page 1 of Google.

But with the rise of generative AI apps like ChatGPT, Bing Copilot and Google Gemini, it feels like websites are less important.

☝🏻 On the contrary. These apps use websites to gather data to give you the answers you’re looking for.

After you have a conversation (or just asked a question) in these apps, they’ll give you an answer and their sources will be linked.

This is the gold! 🏅 Your website’s content must be so good that these apps can’t resist using your info and then link to it in their answers.

Let us help you write better content that people (and AI) want to read.

Getting More Phone Calls From Your Roofing Website

Getting people to visit your roofing website is one thing. Getting them to pick up the phone and call you is another. Most contractors expect that if someone lands on their site, they’ll just get in touch. But that’s not always how it works. If the website doesn't...

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The Voicemail Trap: How This One Simple Change Can Grow Your Business

When you hear "AI," what comes to mind? For many, it's a scene from a sci-fi movie—robots, supercomputers, and a future that feels a million miles away. But what if I told you that AI is already here, and it's not here to replace you, but to become your most valuable...

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Effective Roofer Marketing Strategies in Canada

Most roofers are focused on getting the work done. Between planning jobs, chasing materials, and managing crews, there isn’t much time left for sorting out how to get more calls. But when snow’s on the ground and work’s slower, it’s hard not to worry about what’s...

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