Content, content, content! Content is king 👑

It’s almost more important than ever before.

We talk about SEO (Search Engine Optimization), where we update your website and make sure it shows up on page 1 of Google.

But with the rise of generative AI apps like ChatGPT, Bing Copilot and Google Gemini, it feels like websites are less important.

☝🏻 On the contrary. These apps use websites to gather data to give you the answers you’re looking for.

After you have a conversation (or just asked a question) in these apps, they’ll give you an answer and their sources will be linked.

This is the gold! 🏅 Your website’s content must be so good that these apps can’t resist using your info and then link to it in their answers.

Let us help you write better content that people (and AI) want to read.

Marketing Your Roofing Business During Canadian Winters

Canadian winters are unpredictable, long, and sometimes downright harsh. If you run a roofing business, you already know how the cold, snow, and ice can affect job sites and timelines. But it doesn't have to freeze your cash flow. Even when your crew isn't stripping...

Making Your First Facebook Ad Campaign for Your Roofing Business

Most roofing business owners are tired of relying on word-of-mouth or chasing leads that go nowhere. Facebook ads can help change that. They're simple to set up, easy to manage, and when done right, can bring in the type of local jobs you're actually looking for. You...

What’s The Best Form Of Advertising For Contractors In Canada?

If you’re a contractor in Canada, you probably ask yourself the same question every year: “How do I get more quality jobs without wasting money on advertising that doesn’t work?” Whether you’re roofing, renovating, installing siding, or building decks, you need a...