Content, content, content! Content is king 👑

It’s almost more important than ever before.

We talk about SEO (Search Engine Optimization), where we update your website and make sure it shows up on page 1 of Google.

But with the rise of generative AI apps like ChatGPT, Bing Copilot and Google Gemini, it feels like websites are less important.

☝🏻 On the contrary. These apps use websites to gather data to give you the answers you’re looking for.

After you have a conversation (or just asked a question) in these apps, they’ll give you an answer and their sources will be linked.

This is the gold! 🏅 Your website’s content must be so good that these apps can’t resist using your info and then link to it in their answers.

Let us help you write better content that people (and AI) want to read.

Dominating the Prince Albert Market: A No-BS Guide for Trades

Prince Albert isn't exactly a massive city, but that doesn't mean competition isn't fierce. When someone's deck is rotting or their furnace kicks the bucket in January, they're pulling out their phone and typing "contractor near me" into...

Google, Facebook, or SEO? A Straight-Talk Guide for Contractors

Let's be honest, every marketing "expert" you've talked to has told you something different about where to spend your advertising budget. One guy swears by Google Ads. Another says Facebook is the only platform that matters. Your nephew who "does social media" tells...

How Roofers Can Use Google Ads Without Wasting Money: Simple Steps That Work in Canada

Roofers looking to grow their business might think Google Ads are only for big companies. But actually, using these online ads can really help increase leads and bring more work to your doorstep. While many roofers may worry about spending money on ads, Google Ads can...