Content, content, content! Content is king 👑

It’s almost more important than ever before.

We talk about SEO (Search Engine Optimization), where we update your website and make sure it shows up on page 1 of Google.

But with the rise of generative AI apps like ChatGPT, Bing Copilot and Google Gemini, it feels like websites are less important.

☝🏻 On the contrary. These apps use websites to gather data to give you the answers you’re looking for.

After you have a conversation (or just asked a question) in these apps, they’ll give you an answer and their sources will be linked.

This is the gold! 🏅 Your website’s content must be so good that these apps can’t resist using your info and then link to it in their answers.

Let us help you write better content that people (and AI) want to read.

Lead Nurturing Tips for Busy Small Business Owners

You've got the leads coming in, maybe from Google ads, social media, or word-of-mouth referrals. But here's the problem: most of them aren't ready to buy right now. They're browsing, comparing, or just starting to think about solving their problem. So...

Smart Ways to Market Your Renovation Business in Winter Months

Winter can feel like a slow season for renovation businesses, but that doesn’t mean your marketing should go quiet. While the ground might be frozen and outdoor jobs shift gears, it’s the perfect time to focus on strategies that keep your phones ringing and your brand...

Stop Chasing Leads: Why an Integrated Contractor Marketing System Keeps Your Schedule Full

You've got a website. You're running some Google Ads. Maybe you're posting on Instagram when you remember. You've even got a CRM that you swear you'll actually use one of these days. So why does it still feel like you're constantly scrambling for the next job? Here's...