Content, content, content! Content is king 👑

It’s almost more important than ever before.

We talk about SEO (Search Engine Optimization), where we update your website and make sure it shows up on page 1 of Google.

But with the rise of generative AI apps like ChatGPT, Bing Copilot and Google Gemini, it feels like websites are less important.

☝🏻 On the contrary. These apps use websites to gather data to give you the answers you’re looking for.

After you have a conversation (or just asked a question) in these apps, they’ll give you an answer and their sources will be linked.

This is the gold! 🏅 Your website’s content must be so good that these apps can’t resist using your info and then link to it in their answers.

Let us help you write better content that people (and AI) want to read.

How Roofers Can Use Google Ads Without Wasting Money: Simple Steps That Work in Canada

Roofers looking to grow their business might think Google Ads are only for big companies. But actually, using these online ads can really help increase leads and bring more work to your doorstep. While many roofers may worry about spending money on ads, Google Ads can...

Turning Website Visitors into Paying Customers for Your Business

Getting people to visit your website is one thing. Convincing them to actually pick up the phone or fill out a form is another story. Most contractors invest time and money getting traffic to their sites, but end up frustrated when those clicks don't lead to real...

What can you learn from big brands?

What do Red Bull, Coca Cola, Nike, Apple and Chevrolet have in common? They don't stop advertising because they're busy! I see many business owners advertise only when they're not busy to attract more clients. Then, when they do, they turn off the advertising because...